| An electronic cigarette is an electronic device which is | | | | are two emerging companies in the field of electronic |
| used in place of a traditional tobacco cigarette. This | | | | cigarettes in India. |
| device functions with the help of lithium batteries and | | | | The e-cigarette is famous in India for a various number |
| provides small amounts of nicotine as the inhalation | | | | of reasons. |
| takes place. The electronic cigarette is an equivalent to | | | | - The first and foremost being a help in quitting |
| tobacco cigarettes as it serves the purpose of the | | | | smoking. |
| latter. | | | | - The density of nicotine content can be changed |
| Invented in China by the SBT Company and further | | | | according to the needs of the consumer. |
| developed by Ruyan, it was introduced in to the | | | | - The nicotine content is less than twenty traditional |
| marked in the year 2003, April. The electronic cigarette | | | | cigarettes put together. |
| was a success in the world market and slowly gained | | | | - It is consumer-durable product which can be reused |
| popularity. The sales increased steadily over the years. | | | | and refilled. |
| It has provided great use to countries like United | | | | - The spare parts and components can be easily |
| Kingdom, Europe, United States, Australia and India. | | | | accessed. |
| The main purpose of using this product is to quit | | | | - It helps quit smoking without the pain and |
| smoking without giving up their need for nicotine. | | | | consciousness. |
| Hence, it has gained a lot of popularity in Indian states. | | | | - The waste generated from these products is very |
| In June, 2008 a Chennai based company, SPK | | | | less compared to normal cigarettes. |
| introduced the electronic cigarette or Super Cigarette | | | | - The nicotine solutions are available in different flavors |
| in India, which gives a kick of nicotine but has no | | | | which prevent bad breath. |
| cancer causing contents. Deni Exports, Tamil Nadu and | | | | - The cost of these cigarettes is comparatively less. |
| Global Printing and Packaging Co Pvt. Ltd, Karnataka | | | | |