| If you are an affiliate marketer trying to make a living | | | | self Ginsu kitchen knife for only three ninety five trying |
| online, I want to share with you a little tip that I learned | | | | to convince them that they need this product or they |
| from a well known British marketer about people. You | | | | won't be able to exist in the kitchen for another day. |
| need to give them chocolate vegetables. I can hear | | | | What response do you expect to get? |
| you now saying chocolate vegetables! What the heck | | | | People are bombarded day after day with sale |
| are chocolate vegetables and how can they help me. | | | | promotions for products that they are told that they |
| Well you have to understand a little about people and | | | | need. Hundreds and thousands of companies have |
| what they do to understand the connection with | | | | gone broke trying to sell products that people need. |
| chocolate vegetables. People don't spend money on | | | | Yet if you look at what's going on in the country today, |
| things because they need them unless it's a life or | | | | it's easy to see that you have to concentrate on what |
| death situation; or in other words, unless they have to. | | | | people want. A clear example of that was in the |
| Think about all the people who buy cigarettes and | | | | newspaper the other day. The headlines read "Denver |
| alcohol. Cigarettes and alcohol are a huge market and | | | | now has more marijuana dispensary stores than it |
| people have been warned over and over about the | | | | does Starbucks". HA! Can you believe that? Now I'm |
| dangers of these addicting and health killing habits; yet | | | | not recommending that you go out and sell marijuana, |
| they continue to buy them like they're going out of | | | | but it's a clear example of how people spend there |
| style. | | | | money. |
| Then there are the fast food eaters and the people | | | | With this in mind, you as a marketer must understand |
| who take drugs and smoke dope. People aren't | | | | that people are want driven consumers with needs |
| spending their money on things they need, they are | | | | hiding in the background. So if you can coat that |
| spending their money on things that they want. I can't | | | | broccoli with loads of sugary chocolate, then you just |
| have a big enough bold on that word. Sure there are | | | | might have a winning product that will last and |
| people who exercise regularly and have good habits in | | | | generate some viral activity when the chocolate |
| their life, but what you have to understand is that | | | | wears off. Think about this for a moment. |
| people spend money on what they want, not what | | | | Maybe you could write an e-book on how to quit |
| they need. Then when the fix wears off they are left | | | | smoking while drinking whiskey, or how about |
| there still in the same dilemma with a huge need still | | | | promoting the Big Mac Ab-Cruncher or maybe even |
| unfulfilled. | | | | the Cannibis Workout Video. You get the idea, give |
| So here you come into there life with your do it your | | | | them chocolate vegetables. |